Bookmaker EstrelaBet has inked a deal with Brazilian esports organization Vivo Keyd Stars, securing front-of-jersey branding on the team’s esports kits. The deal also includes investment in the team’s infrastructure, content, and training programs that aim to elevate both parties to new heights.
Vivo Keyd Stars competes in League of Legends’ LTA South, which recently finished 7th-8th after losses to Leviatan and LOUD. The organization has also fielded teams in VALORANT, Counter-Strike 2, Honor of Kings, and Rainbow Six Siege, making it a key player in Brazil’s esports scene.
“We are very happy to resume our partnership with EstrelaBet, a company that has technology and gaming in its DNA. This support will be essential to boost the team’s performance and further strengthen our connection with the gaming community, which is the true soul of esports,” said Hugo Tristão, CEO of Vivo Keyd Stars.
Image Credit: Vivo Keyd Stars
